Questions about Proof, answered plainly.

Proof is an AI blog generator and automated blogging app for Shopify. It verifies product claims against your live catalogue, publishes SEO blog posts on a fixed monthly cadence, and attributes completed-order revenue to individual articles.

Proof is built for a time-starved Shopify merchant, solo founder, small ecommerce team, or one-person marketing function that wants consistent organic content without managing writers, prompts, credit balances, and attribution spreadsheets.

Proof currently supports English-language, single-region stores using standard Shopify blog URLs. It is aimed primarily at merchants in the United States, United Kingdom, Canada, and Australia.

Proof is not currently built for non-English stores, multi-region storefronts, custom blog URL structures, or complex multi-author and freelancer approval workflows. Agencies are not the primary workflow today.

Install Proof from the Shopify App Store, approve the permissions shown by Shopify, choose the products and brand settings used for drafts, and configure your publishing workflow. Secure app access runs through proof.simlyst.com and the experience is designed to feel native inside Shopify admin.

No manual theme editing or coding is required for the standard setup. Proof guides you through the connection and content settings from its Polaris-native Shopify workflow.

Shopify shows the current permission request before you approve installation. Proof requests the access needed to read approved store and product data, manage the blog content you direct it to create, and calculate attribution. You can review the exact scopes on the Shopify approval screen.

Proof extracts checkable product claims from each draft, compares each claim with approved fields in your live Shopify catalogue, and suppresses anything the catalogue cannot support. Relevant product links remain connected to the products you actually sell.

No AI-generated draft should be treated as infallible. Grounding drafts in real product data reduces the risk of invented details, but you should still review every claim for accuracy, copyright, legal compliance, and brand fit before publication.

Shopify Magic can generate a blog title and body copy from details you provide in a prompt. Proof adds a workflow built around your store’s real product data, merchant review, a content calendar, optional Search Console signals, and revenue attribution for tracked content journeys.

Yes. You can run Proof on autopilot so verified posts publish on your chosen schedule, or use approval-first mode so you review each draft before it goes live. You choose the level of editorial control for your store.

Starter publishes up to 8 posts each month, Growth publishes up to 20, and Scale publishes up to 30. The plans use a flat monthly cadence with no writing credits or per-article overages.

Proof adds relevant product links to the Shopify blog posts it publishes, keeping the article connected to the catalogue items that support its claims and give readers a useful next step.

Yes. You set brand-tone controls so drafts follow the voice and writing style you want for your store. Approval-first mode gives you an additional editorial checkpoint when closer control is needed.

No. Search Console is optional. Connecting it adds your store’s search-performance metrics to Proof so you can review visibility alongside your content plan and attributed revenue.

Choose the Search Console connection inside Proof, complete Google’s OAuth consent flow, and select the verified property for your store. Google shows the requested access before you approve it.

Proof uses the connected property’s search-performance signals to help you understand how published content is being discovered. Search Console data is shown alongside content and attribution reporting; it is not used to guarantee a ranking outcome.

Proof helps you publish relevant, product-led SEO blog posts, review Search Console signals, and measure order-backed attribution. No app can guarantee rankings, traffic, AI search visibility, or sales. Results also depend on demand, competition, site quality, authority, technical SEO, and time.

Proof supports clear, structured, product-specific content and pre-publish SEO and AI-answer checks. Those practices can make content easier for search and AI systems to understand, but Proof cannot guarantee inclusion or citations in Google AI features, ChatGPT, Perplexity, or any other answer engine.

Yes. You can revoke the connection from your Google account and remove the connection in Proof. Disconnecting stops future Search Console syncing.

Proof links a tracked visitor path from published content to a later Shopify order under its attribution rules, then reports the associated order total. Attribution shows an observed connection between the journey and order; it does not claim that the article alone caused the sale.

Only the order total and the visitor path needed to connect the content journey to the order are synced for attribution. Proof does not store customer names, email addresses, phone numbers, postal addresses, or payment-card details.

A new post needs time to be crawled, discovered, and visited before a tracked journey can lead to an order. Proof reports observed attribution rather than forecasting or filling gaps with estimated sales.

No. Attributed revenue connects an observed content journey with an order total under a defined model. It is a useful commercial signal, but it does not prove that the content caused the purchase or include every cost needed for a full ROI calculation.

Proof currently offers Starter at $19 per month for 8 posts, Growth at $39 per month for 20 posts, and Scale at $99 per month for 30 posts. The Shopify App Store listing and Shopify approval screen are the source of truth for current prices, annual options, and trial terms.

All plan approvals and charges are handled securely through the Shopify Billing API and appear on your Shopify invoice. Proof does not receive or store your payment-card details, and there is no off-platform billing.

The Shopify App Store listing and Shopify approval screen show the current plan price, billing interval, and any trial terms before you accept a charge. Those surfaces are the source of truth for the plan you choose.

Yes. You can change your plan in the app settings. Downgrades and cancellations take effect at the end of the current billing cycle, as described in the Proof Terms & Conditions. Read the Terms & Conditions.

Email Proof support with the store domain and charge details. Shopify processes app charges, and any refund request is reviewed under the applicable Shopify and Proof terms.

Proof does not store direct customer identifiers such as names, email addresses, phone numbers, postal addresses, or payment-card details. Limited visitor-path and order-total records used for attribution may still be protected data, so Proof handles them with privacy and deletion controls. Read the Privacy Policy.

Proof is hosted on Google Cloud and uses encrypted connections, restricted access, and authenticated Shopify webhook handling. Data is limited to what is needed for content, attribution, connected search reporting, billing, and support.

Proof is designed to collect only the data needed for a stated purpose, apply retention controls, and support Shopify’s required data-request and deletion workflows. Each merchant remains responsible for configuring storefront consent and privacy notices for their own use of tracking technologies.

Proof is designed to respect applicable storefront consent signals for visitor-path attribution. Merchants should configure Shopify Customer Privacy settings and notices for the regions in which they operate.

Shopify sends Proof the applicable shop-redaction request after uninstall. Proof then deletes store data or removes identifying links from it under the retention process, except for limited records that must be kept to meet legal, fraud-prevention, or security obligations.